Wednesday, September 7, 2011
I'm packing for a camping trip (sorry, Matt, be there in a sec) but simply had to pause when I came across this book of matches.
Are you kidding me? Did you, oh Diamond Matches-Makers just completely negate the Tremendous Environmental Good that you bestowed on we, the purchasers of your Responsibly Sourced wooden matches by using a multi-color printing process which is without question vastly more environmentally harmful than using irresponsible forests for the wood splinters that comprise your match sticks?
Rich! This makes me want to use TWO matches each time I light up my dubiously gathered wood pile to burn my Responsibly Sourced Jet-Puff marshmallows.
Seriously people. Stick with the 2-color print job and spare me the litany on how green my choice of matchsticks is.